Advertising and Marketing professional with a focus on Visual Merchandising, and a specialist in Digital Marketing with over 12 years of experience.
Over the past 6 years, she has become an expert in Influencer Marketing and currently serves as Head of Sales & Strategy for South America, leading sales teams for top advertisers across Latin America.
Pilar’s professional purpose is to grow and professionalize the influencer marketing industry alongside her clients, building cost-efficient strategies and delivering results across diverse industries. Throughout her career, she has worked with major brands such as Falabella, Tennis, Colgate, L’Oréal, and Grupo Nutresa, among others. In 2017, she won a government call issued by Colombia’s Ministry of Labor with a national campaign against child labor.
Pilar enjoys art, visiting museums, reading, sewing, and discovering other cultures through travel.
Pilar is a Publicist and Marketer with an emphasis in Visual Merchandising and a specialist in Digital Marketing with more than 12 years of experience.
During the last 6 years, she has become a specialist in Influencer Marketing, and is currently Head of sales & strategy South America, leading sales teams for different top advertisers in Latam.
Pilar's professional purpose is to grow and professionalize the influencer marketing industry with her clients, building cost efficient strategies and results in different industries. In her professional career she has worked with major brands such as Falabella, Tennis, Colgate, L'Oréal, Grupo Nutresa, among others. In 2017, she won the call issued by MinTrabajo with a state campaign against child labor.
Pilar enjoys art, visiting museums, a good read, likes sewing and getting to know other cultures by traveling.
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